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  • Matt Lancashire launches Ray White Collective Luxury, Brad Best opens McGrath Macedon Ranges, Nick Johnstone merges with Jellis Craig

Matt Lancashire launches Ray White Collective Luxury, Brad Best opens McGrath Macedon Ranges, Nick Johnstone merges with Jellis Craig

Also... Highland has hosted its Blue Crew Conference 2026, Steven du Preez has launched du Preez & Co on the Sunshine Coast, and Avenue Property has emerged from All Properties Group’s rebrand

Tina Chamberlain, Nick Johnstone, Toni Bloodworth, Brad Best

While the Federal Budget has shaken things up this week, the industry pushes onwards, and there are even more big changes in the latest edition of Movers + Shakers!

Matt Lancashire has launched Ray White Collective Luxury, a Brisbane-based agency exclusively focused on properties above $4 million, targeting high-end buyers with tailored campaigns and global reach.

In Victoria, Brad Best has opened McGrath Macedon Ranges, bringing the brand into one of the state’s fastest-growing lifestyle corridors.

Nick Johnstone has merged his business with Jellis Craig, doubling the group’s presence in Melbourne’s premium Bayside market.

All that and more in this week’s edition of Movers + Shakers!

This week’s big moves

Haesley Cush and Matt Lancashire. Photo: Supplied

"By focusing exclusively on properties above $4 million, we can provide the bespoke campaigns, global buyer networks, and white-glove service that these exceptional homes require."

- MATT LANCASHIRE

Matt Lancashire launches Ray White Collective Luxury

The Brisbane agent with $1.5 billion in career sales has opened the city's first agency exclusively for properties above $4 million. More here.

Together with realestate.com.au

Oliver Hume's Jessica Lochrie. Picture supplied

How a Retail Tactic Sold $11.8M in Land

Oliver Hume's innovative Black Friday land campaign earned the Integrated Brand Campaign of the Year award at the REA Excellence Awards. It offered rebates up to $48,000 across 10 Victorian communities.

The campaign simplified the buying process with retail-style strategies, educational tools, and flexible options, helping buyers save big and feel more confident in their property choices during uncertain market conditions.

This pioneering initiative united multiple developers and communities, demonstrating a fresh approach that empowered consumers to purchase land on their terms, from home or in person, marking a significant shift in property marketing.

What you'll learn in the full article:

  • The friction-reduction framework: How Oliver Hume simplified complex land offers into instantly understandable propositions

  • The multi-developer collaboration model: How 10 communities and multiple developers united under one campaign for the first time

  • The buyer empowerment tools: Educational videos, consultant support, and digital transaction options that reduced stress

  • Why developers backed the risk: What convinced partners to try something unconventional in a cautious market

The full article reveals how this campaign earned the Integrated Brand Campaign of the Year award. Read the full article.

New launches, mergers and making moves

This week we put the spotlight on some exciting new offices opening their doors, strategic mergers strengthening market presence, top performers earning recognition, and familiar faces returning home. We've rounded them up for you here…

Callum Hogan with Tim Snell. Photo: Supplied

Callum Hogan appointed Head of Performance at Ray White NSW/ACT

The newly created role focuses on lifting standards and driving growth across the network through coaching and accountability. More here.

First National Cleveland has announced the acquisition and merger of First National Real Estate Wynnum Manly. Photo: Supplied

First National Cleveland nears 1,000 properties with Wynnum Manly acquisition

Ryan McCann's fourth rent roll purchase in eleven years brings a thirty-year mentorship full circle, with seller Ken Isaacs having first introduced him to real estate as a teenager. More here.

Brad Best and Toni Bloodworth. Photo: Supplied

Brad Best launches McGrath Macedon Ranges

The fifth-generation local is bringing premium service to the lifestyle corridor northwest of Melbourne, marking McGrath's 24th Victorian office. More here.

Nick Johnstone. Photo Supplied

Nick Johnstone merges with Jellis Craig

He's joining the Brighton office in late June, doubling the group's presence in the premium Bayside market. More here.

Henry Wong. Photo Supplied

REMAX's top auction agent Henry Wong

The Brisbane-based agent with REMAX Revolution has been recognised as the network's number one auction agent in Australia. He specialises in connecting buyers to suburbs through his extensive network. More here.

The new Avenue Property. Photo: Supplied

All Properties Group becomes Avenue Property

The Queensland independent has rebranded after 19 years to unify its Logan and Gold Coast operations under one scalable identity. More here.

Steven du Preez has launched du Preez & Co. Photo: Supplied

Steven du Preez launches du Preez & Co on the Sunshine Coast

The former Chartered Accountant is bringing a data-driven approach to the beachside suburbs of Bokarina, Warana and Wurtulla with his boutique agency. More here

Highland's Blue Crew Conference. Photo: Supplied

Highland hosts Blue Crew Conference 2026

The agency brought together teams from Gold Coast, Sydney and Southern Highlands offices for a day of collaboration featuring Josh Phegan, Anthony Bell and internal talent. More here.

Tina Chamberlain. Photo: Supplied

Tina Chamberlain returns to Ray White Hawke's Bay as auction manager

New Zealand's first female national auctioneering champion is back at the agency where she started in 2010 with plans to shift the region's auction culture. More here.

Daniel Brennan. Photo Supplied

Daniel Brennan launches DV Buyers Agency in Perth

After nearly a decade across property management and strata, he's gone full-time with his boutique buyer's agency focusing exclusively on the Perth market. More here.

Adam Roberts. Photo: Supplied

Adam Roberts returns to Ray White after 20 years

The commercial property specialist rejoins RWC Robina and reunites with Steve Mutton, the mentor who gave him his first industry start. More here.

And finally…

Do you know of any upcoming moves we should know about? Tip us off by emailing [email protected].

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